It is now much easier for the customer to reach the brand and the brand to reach the customer thanks to the increasing technology use in all sectors. Traditional sales and customer management methods are evolving into models based on direct contact between the brand and the farmer. Companies that adapt to consequences of dijital transformation earn more while others deal with market loss.
Collect Data With Each Content
Both through sales channels and events like fairs, corporations have the opportunity to communicate face-to-face with numerous manufacturers every year, collecting information about the manufacturers and their products of interest in the meantime. However, this information often does not create any value.
Through our field registration infrastructure, detailed reporting system and data collection team of agricultural engineers, we update this data regularly and keep the relationship between the farmer and the brand alive, creating opportunities to convert static information into active sales.
Sales teams empowered by the phenology engine are stronger and more convincing before the manufacturer.
Doktar's sales package includes the "Phenology Engine" module which digitalizes agricultural information in addition to basic CRM functions customized for sales teams. This module increases the sales potential by providing the most detailed and up-to-date information about the crop planted to the sales teams.
The Phenology Engine displays several kinds of agricultural information including the phenological stage of the plant, diseases and pests expected regarding the seasonal changes, fertilization program based on soil analysis results and the most recent satellite images of the field.
Agricultural and Technical Support Line produces instant solutions to agricultural problems.
We contact the manufacturers that are out of sales teams' reach through our call center consisting of agricultural engineers and find solutions to their problems ensuring the high level of customer satisfaction. On the other hand, we provide companies a competitive advantage by creating an environment in which the producer can reach and receive immediate agricultural support. For companies focusing on digital transformation, we develop platforms where the producer can ask questions in digital environment with the help of photos and videos.