Açık Pozisyonlar'a Geri Dön
Digital Marketing & Growth Specialist - Full Time
İstanbul (Hybrid)
Full Time
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Doktar Technologies is an agritech company with offices in Istanbul, Izmir, and the Netherlands, aiming to improve food systems through the intensive use of data and data-driven decisions. To fulfill its purpose, Doktar delivers a palette of digital services to the entire agricultural value chain. Doktar is positioned as a one-stop shop for digital agriculture solutions, developing and delivering a set of services based on emerging technologies, such as remote sensing, the Internet of Things, machine learning, and artificial intelligence.
We are looking for a hands-on Digital Marketing & Growth Specialist who will take full ownership of our digital marketing campaigns and growth experiments. This role is ideal for someone who thrives in a fast-paced environment, loves numbers, and wants to contribute to the digital transformation of agriculture.
Roles and Responsibilities
- Develop and execute performance marketing strategies to drive user acquisition, retention, and engagement across multiple platforms.
- Manage and optimize digital campaigns on Google, Meta, LinkedIn, and other ad networks; oversee A/B testing and KPI tracking.
- Collaborate with product and sales teams to create customer funnels and identify opportunities for conversion rate optimization.
- Monitor analytics platforms (Firebase, HubSpot, or MMPs like Appsflyer) to track performance and generate reports.
- Support product launch and promotional strategies by aligning digital campaigns with marketing goals.
- Research and analyze market trends, audience insights, and competitor activity to inform marketing strategies.
- Coordinate with the content and design team for campaign assets and landing pages.
Key Skills & Qualifications
- BS/BA degree in a relevant field.
- Minimum 3 years of experience in performance/digital marketing roles.
- Excellent command of English, both written and spoken.
- Proficiency with Google Ads, Meta Ads, LinkedIn Campaign Manager, and SEO/SEM best practices.
- Familiarity with event tracking, conversion funnels, and attribution models.
- Highly analytical with strong reporting and communication skills.
- A collaborative team player who brings energy, flexibility, and a solutions-first mindset.
What We Offer
- An interesting and highly responsible role in a young and interdisciplinary team.
- Opportunity to work on national & global-scale projects.
- Hybrid work pattern (3 days on-site/week).
- Company share options and performance-based yearly bonuses.
- Private health insurance covering family members under 22 years.
- Monthly lunch fee (vouchers).